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Sustainable People, Part I: The Excellence Trap
The triple bottom line that inspires us is about planet, people and profits. Most of the time, we find ourselves talking about planet and profit, and all their complexities. When we talk about people...
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"With Great Power ...": How to Give Consumers Formal Responsibility for...
The Internet and by extension social media have made it possible for consumers to obtain information easily and to voice their opinions about products, companies, and people. Consumers also have the...
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What Internet Citizens Should Know About the Personal Data Economy
John C. Havens is founder of the H(app)athon Project, a contributing writer for Mashable, and author of the upcoming book, Hacking Happiness. At Sustainable Brands ’13 last month, he spoke on the main...
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Study Shows Farmers Working with Rainforest Alliance and Nespresso Earn 87% More
A recent independent study by the Colombian organization CRECE, which assessed the social, environmental and economic impacts among 1,000 farmers has found that farmers in the Nespresso AAA Sustainable...
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Inditex Re-Affirms Its Commitment to Sustainability, Health & Safety
Spanish multinational clothing company Inditex says that in 2012 it conducted nearly 1.5 million tests on its clothing worldwide to ensure health and safety standards, as well as carrying out more than...
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Key Global Stakeholders Express Support for REDD+ Protocol in California's...
As the California Air Resources Board prepares to consider moving forward on international initiatives to Reduce Emissions from Deforestation & Forest Degradation (REDD+) within the state's climate...
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M&S Uses the Power of Co-Design to Drive Behaviour Change
Marks and Spencer (M&S) recently piloted training toolkits for its supplier factories in the UK and Sri Lanka, as part of its Plan A commitment to being a Fair Partner. These toolkits were a result...
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Most Electronics Retailers Getting Failing Grade on Recycling Programs
Only three electronics retailers are making a serious effort to help consumers responsibly recycle their old electronic products, according to a new report card released Wednesday by the Electronics...
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EPA Releases 'Turbo-Charged' Upgrade of Energy Star Portfolio Manager...
The U.S. Environmental Protection Agency (EPA) today announced the release of an upgrade to its popular online energy management and tracking tool, Energy Star Portfolio Manager. The upgraded tool can...
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Ecodesk Launches Monitor to Help Businesses Track Conflict Mineral Use
Global supply chain sustainability site Ecodesk has launched a monitoring tool for businesses to track conflict mineral use in supply chains.The company says the aim of the monitor is to help...
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Yum and Not Done: How Your Leftovers Can Destroy the World – or Save It
Food waste is probably the least sexy of all sustainability subjects. After all, it has to do with what we eat — after we’ve already eaten it. As long as we scarf down grass-fed beef, sustainable...
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Marriott International Reaches Key Milestone in Greening Its Global Supply Chain
MindClick Global, a leader in supply chain sustainability performance and sourcing solutions, announced Thursday that Marriott International is ahead of its sustainable sourcing goals for 2013. In...
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How to Assess Credibility in a Sea of Ecolabels
More and more products on supermarket shelves bear sustainability claims, promising everything from biodegradable household cleaners to bird-friendly coffee. But with over 400 ecolabels on the market...
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Stop Talking About Sustainability, Start Sharing What Works
What makes a company like GSK give away information about thousands of potential malaria-treating drugs? Why did Nike spend 6 million USD developing their Enironmental Design Apparel Tool (minimising...
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How Forward-Thinking Brands Are Disrupting and Delighting Through Innovation
Calling all innovators and implementers! Sustainable Brands and BBMG have launched a new Issues in Focus editorial channel examining the most creative, inspiring and disruptive cases of brand...
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Delaware Combines Power of Business and Social Good With New Benefit...
As The New Metrics of Sustainable Brands Conference draws closer, we will be building up the conversation around industry developments to explore future investments in sustainability. One of the latest...
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New Frontiers in the ROI of Sustainability
Demonstrating the business case for investment in sustainability — whether in product innovation, supply chain improvements, operational efficiency, employee engagement, communications or an...
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Ford Becomes First Automaker to Join Greenhouse Gas Reporting Program in India
Ford Motor Company announced today it is taking another major step toward helping stabilize carbon dioxide emissions globally, becoming the first automaker to join a voluntary greenhouse gas (GHG)...
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UK Paper Company Might Just Rid the World of Paper Cup Waste
UK paper company James Cropper has developed technology that enables the recycling of disposable coffee cups into high-quality paper products. Last week, the company opened a £5m reclaimed fibre plant...
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Want to Nudge Consumers to Waste Less? Make It Easy, Fun and Popular
As my Green Marketing students are learning, companies large and small are reducing their carbon footprints by adopting strategies to make their operations, goods and services more environmentally...
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