Quantcast
Channel: Sustainable Brands - Latest News
Viewing all 7798 articles
Browse latest View live

Australian Startup to Close the Loop on CO2 Emissions

$
0
0

An Australian startup called Mineral Carbonation International (MCi) has received funding to establish a carbon dioxide mineral carbonation research pilot plant at the University of Newcastle (UoN) to trial a new technology that transforms captured carbon dioxide emissions into forms of carbonate rock for potential use as building materials in the construction industry.

The pilot project follows six years of research and development undertaken by the UoN, GreenMag Group and industry partner Orica Limited, MCi says. This led to the development of a new method for permanently and safely disposing of carbon from the emissions of fossil fuel electricity generators and other industrial processes, which can effectively close the loop on carbon dioxide altogether.

read more


Why Green Product Brands Fail

$
0
0

The Guardian recently published an excellent article on "Why Green Brands Are Failing to Capture Public Attention:"

The answer is that environmental/social consciousness is only one part of what are much broader and more complex cultural shifts. Picking out this trend in isolation and trying to build brands around it using traditional marketing paradigms has a very low likelihood of success.

read more

Federal Government Rates Tesla Model S Safest Car of All Time

$
0
0

The Tesla Model S has received a five-star safety rating in every subcategory from the National Highway Traffic Safety Administration (NHTSA), making it part of the one percent of all vehicles tested by the federal government to achieve a perfect score.

While NHTSA does not publish a star rating above 5, safety levels better than five stars are captured in the overall Vehicle Safety Score (VSS) provided to manufacturers, where the Model S achieved a new combined record of 5.4 stars.

Tesla says the Model S set a new record for the lowest likelihood of injury to occupants. While the Model S is a sedan, it also exceeded the safety score of all SUVs and minivans, which takes into account the probability of injury from front, side, rear and rollover accidents.

read more

Report Says Demand for Sustainably Sourced Foods on the Rise

$
0
0

Growing consumer awareness of the vulnerable state of the global environment and food supply, along with increased education about ecologically sound foods, will lead to a long-term increase in environmentally conscious eating, according to a new report from the Center for Culinary Development (CCD) Innovation and Packaged Facts.

read more

Tofurky Company Celebrates New LEED Platinum Production Plant

$
0
0

The Tofurky Company, maker of plant-based meat alternatives, is celebrating the opening of its new LEED Platinum-certified manufacturing plant on the waterfront in Hood River, Oregon.

The new plant, which will become operational in early 2014, is only the second LEED Platinum food processing plant in the USA and the sixth in the world. Environmental features of the building include an array of 400 rooftop solar panels capable of producing over 100 kWh of electricity per year, a free solar-powered electric car charging station and a green roof with a bocce court. Recycled materials are used throughout the building, which is 34% more efficient than required by the Oregon Energy Efficiency Specialty Code and 40% more efficient in its use of water.

read more

Coca-Cola Joins with Sainsbury’s For 'Don't Waste. Create' Campaign

$
0
0

Coca-Cola Enterprises has partnered with Sainsbury's to launch a new sustainability program that aims to increase the reuse and recycling of plastic bottles during the summer.

The beverage company says its Don't Waste. Create campaign is designed to encourage consumers to use their waste packaging at home in a fun and useful way, while also promising to recycle.

read more

Six Ways to Make Brand Sustainability Resonate with Consumers

$
0
0

Climate change. Resource scarcity. Pollution. Human rights. These are some of the most pressing issues facing business today. They are also some of the most difficult for consumers to relate to, let alone orient their lives around.

According to a recent report from The World Economic Forum and Accenture, sustainability is in desperate need of a makeover. Despite millions of dollars spent marketing the concept over the past decade, only 28% of people know what terms such as “sustainable,” “responsible,” “eco friendly” and “green” really mean, and just 44% say they trust green claims coming from big brands.

read more

Latest Net Impact Guide Finds Sustainability a Must for Students Shopping MBA Programs

$
0
0

Net Impact, a nonprofit inspiring a new generation of students to work for a sustainable future, has released its 2013 edition of Business as UNusual: The Student Guide to Graduate Programs. Key findings suggest that social and environmental issues have become a mainstream necessity in MBA programs, driven in part by overwhelming student demand.

read more


CODA Deploys First Solar EV Charging Station Optimized by Energy Storage in San Francisco

$
0
0

CODA Energy has partnered with Energy Vault and Growing Energy Labs (GELI), to deploy the first Eco-Station, a solar integrated electric vehicle (EV) fast-charging station optimized by energy storage, in the San Francisco Bay Area.

CODA says the charging station will incorporate a 175 kW solar array, DC fast charging, a 40kWh CODA Core UDP energy storage system, and GELI's intelligent Energy Operating System (EOS) software.

DC charging refuels a typical EV battery in 30-60 minutes and improves the usability of EVs by extending their effective range and enabling road trips. However, CODA says these stations require high quantities of power to operate, which is expensive to run during peak hours and can add up to hundreds or thousands of dollars per month.

read more

Nearly Half of Diners Say They Will Pay More For Meals in Sustainable Restaurants

$
0
0

Almost half (43 percent) of diners say they would pay up to 10 percent more for a meal in a sustainable restaurant, according to new research from the Sustainable Restaurant Association (SRA).

The survey also found that more than half (56 percent) of diners would pay more for a meal if they knew the restaurant was investing in reducing its environmental impact and taking its social responsibility seriously.

The Discerning Diner: How consumers’ attitudes to eating out have become more sophisticated is based on the findings of consumer research by the SRA, which was supported by Unilever.

read more

The True Cost of 'Cheap'

$
0
0

All businesses stay alive by being price competitive. After all, if there are no customers to pay for your product, you can’t make sales and without sales there are no revenues. In an ideal world, a business sets its pricing based on the costs it incurs to produce but other businesses compete by offering different pricing (some do choose strategies based on servicing or other value-added activities). 

read more

Four World-Changing Examples of NGO-Brand Partnerships

$
0
0

Do you feel that once you’ve met one environmentalist, you’ve met them all … and that each of them comes with a banner in their backpack? If so, and if that’s stopping you from collaborating with them, you’re likely missing out on an opportunity that could help your company gain an important competitive edge. Partnering with environmental non-governmental organizations (ENGOs) can, at the very least, buffer your brand against the perception of “greenwashing” or potentially even spark the development of breakthrough products and systems that revolutionize your business or even your sector.

read more

Tesla Outsells Porsche, Buick, Lincoln in California

$
0
0

In June, the Tesla Model S outsold several well-established vehicle brands in California — including Porsche, Buick and Lincoln — according to a recent report from the California New Car Dealers Association (CNCDA), using data sourced from Polk.

The electric car company also outsold Cadillac and both Jaguar and Land Rover combined. Even Infiniti  a long-established, full-luxury brand — posted only 51 more registrations.

read more

Department of Defense Awards $7 Billion in Contracts to 22 Solar Companies

$
0
0

Johnson Controls, Sunpower and 20 other solar companies have been awarded $7 billion in Multiple Award Task Order Contracts (MATOC), according to a recent announcement.

Some of the other winning companies include NRG Energy, Borrego Solar, Washington Gas Energy Systems and Energy Matters.

The announcement says MATOC is a way for the Department of Defense (DOD) to get multiple similar construction projects done by different companies in different locations quickly and easily by assigning base line prices for specific project tasks.

read more

Don't Get Greenwashed: How to Make Sure Your Eco-Friendly Products Are the Real Deal

$
0
0

From electric cars to reusable shopping bags, it's undeniable that "going green" is one of the fastest growing trends out there today. This is great news for the eco-friendly consumer, as companies are scrambling to offer greener versions of their products to meet demand. Unfortunately, many companies have also noticed that it's much cheaper to claim to have environmental standards than it is to actually live by them. When a company misleads its customers about the environmental impact of its products or practices, it's called greenwashing.

read more


Could 'Brown' Be Your Brand's New 'Green'?

$
0
0

With the announcement of the first synthetic burger grown in a petri dish, would it be more or less shocking to say “human waste is the currency of the future”? “Carbon footprints” and “data footprints” are carving the way for “microbial footprints.” Consumers are paying to get dirty … germ-dirty, that is. “Going viral" is taking on a whole new meaning in marketing. Online communities are flourishing around “intestine communities.” Brand ecosystems now have as much to do with biology as technology.

"Rotten" Is the New "Improved"

read more

IKEA and Kingfisher Pledge Ambitious “Net Positive” Agendas, But Can They Work?

$
0
0

Today an ever-increasing number of companies and brands are likely to have a corporate social responsibility agenda because customers and other stakeholders demand they hold themselves accountable for their environmental and social performance. Now more companies are pushing the boundaries, or in reality, talking about going further than merely just becoming more “sustainable” or “responsible.” Zero-waste has become a mantra at some of the world’s most iconiccompanies, including Procter & Gamble and Unilever.

read more

JTC Corporation Inaugurates ‘CleanTech One’ to Catalyze CleanTech Growth

$
0
0

JTC Corporation (JTC) recently opened Clean Tech One, a six-story, 400,000 square foot business park, laboratory and office space that gathers different companies and institutions engaged in green research and development under a single roof across CleanTech Park.

Cleantech Park is located next to the Nanyang Technological University (NTU), which will promote the cross-fertilization of knowledge and ideas between academia and industry. The co-location of businesses, practitioners and academia seeks to catalyze innovation in cleantech research through the formation of strategic alliances within the CleanTech Park community, JTC says.

read more

CEH Files Suit Citing Cancer-Causing Chemical in Nearly 100 Hair Care, Personal Care Products

$
0
0

On Tuesday, the Center for Environmental Health (CEH) revealed independent testing finding a cancer-causing chemical in 98 shampoos, soaps and other personal care products sold by major national retailers. The chemical, cocamide diethanolamine (cocamide DEA), a chemically modified form of coconut oil used as a thickener or foaming agent in many products, was listed by California as a known carcinogen last year. Products tested with high levels of cocamide DEA include shampoos made by Colgate Palmolive, Colomer, Paul Mitchell and many others. In addition, products marketed for children and a product falsely labeled as organic were found with the chemical, in violation of California law.

read more

Starbucks Pledges to Not Cut Workers’ Benefits Under Obamacare

$
0
0

Starbucks CEO Howard Shultz told Reuters this week the company will not cut hours or benefits for employees — referred to as "partners"— in response to Obamacare.

While many other large companies in the food service sector have said they will need to shift costs onto their workers in anticipation of upcoming changes under the health law, Starbucks says it will not follow suit.

“Other companies have announced that they won’t provide coverage for spouses; others are lobbying for the cut-off to be at 40 hours,” Shultz said. “But Starbucks will continue maintaining benefits for partners and won’t use the new law as an excuse to cut benefits or lower benefits for its workers.”

read more

Viewing all 7798 articles
Browse latest View live