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Novelis Introduces High-Recycled Content Aluminum Can
Novelis has launched the world's first commercial use of evercan™, the company's independently certified high-recycled content aluminum sheet for beverage cans.Red Hare craft beer packaged exclusively...
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ASU Awards $40K to Student-Led Innovations in Waste, Agriculture, Community...
Now in its fourth year, the ASU Innovation Challenge, which provides ASU students “an opportunity to create products and services that address some of the greatest challenges facing the world today,”...
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Apple's Campus 2 'Mother Ship' to Run on 100% Renewables
Apple’s Campus 2 in Cupertino is on its way to redefining sustainable office spaces. In a recently released video detailing the sustainability aspects of the building, the company says that the idea is...
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With Timbuk2’s 'Life Cycle,' Customers Can Reduce, Reuse, Repair, Recycle and...
San Francisco-based Timbuk2, famous for its ubiquitous messenger bags, has launched the Timbuk2 Life Cycle— a robust environmental responsibility program to reduce, reuse, repair, recycle, and...
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Apple Offers Free Recycling, Makes Clean Energy Commitments
In honor of Earth Day on Tuesday, Apple announced it is now offering free recycling of all of its used products, and has pledged to power all of its stores, offices and data centers with renewable...
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Unilever's New Plastic-Molding Process Could Save 27,000 Tons Per Year
Unilever announced on Tuesday that its Dove Body Wash will now come in bottles that contain at least 15 percent less plastic, thanks to a new packaging technology. Unilever says it will make the...
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The FTC's New Green Guides in Practice: A Real-Life, Detailed Case Study
gDiapers is a Portland, Oregon-based diaper company offering mums and dads a diaper insert that is flushable, home-compostable and plastic-free. My wife and I moved from Sydney, Australia to Portland,...
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Patagonia Invests in Waterless, Energy-Efficient Textile Processing Company
Patagonia has announced a strategic investment in CO2Nexus, a company that has developed a sustainable method of processing (cleaning, disinfecting and coating) textiles and garments using liquid...
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How Brands Can Connect with Consumers — Through 'Storydoing'
We all have a personal metastory, a story that we build through every action we take, every choice that we act on, and every purchase we make. It is the story that emerges in the minds of others as...
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Record Amount of Electronics Recycled in 2013
The consumer electronics (CE) industry recycled a record 620 million pounds of electronics in the United States in 2013, according to a new report by the Consumer Electronics Association (CEA).The...
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12 Months Since Rana Plaza: Why Business Needs a Plan B
A year ago today, over 1,100 Bangladeshi garment workers lost their lives when, despite prior warnings, the building in which they were working collapsed. Over 2,500 more were injured in the disaster,...
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Patagonia, GoLite Are 'Best for the Environment,' B Lab says
Patagonia, GoLite, Seventh Generation, New Belgium Brewing Company and 80 other global companies have been named “Best for the Environment” by the nonprofit B Lab.The ‘B Corp Best for the Environment’...
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How Crowdfunding Is Catalyzing Social Change
When I ran a crowdfunding campaign for Kuli Kuli last May, we had zero money, no full-time staff and a network that consisted mostly of other broke 20-somethings. And yet, within a day we had raised...
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FedEx, Arbor Day Foundation Launch Tree-Focused Disaster Recovery Program
In honor of Arbor Day today, FedEx and the Arbor Day Foundation have launched a new initiative to help connect disaster-stricken communities with the resources needed for sustainable recovery and...
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Howell Urging Future Sustainability Leaders to Nurture Their Inner Storyteller
Park Howell, president of Phoenix-based brand strategy and marketing firm Park&Co, also heads the Communications thread of the Arizona State University School of Sustainability’s Executive Master’s...
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Armani's Acqua for Life Campaign Expands to Sri Lanka, Ivory Coast, Senegal
The Acqua for Life campaign— a partnership between Giorgio Armani and Green Cross International (GCI) that has been targeting water-scarce communities in West Africa (Ghana) and Latin America (Bolivia...
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SB, Global Partners Launch Framework on Sustainable Consumption, Consumer...
Eight Sustainability Platform, in partnership with Futerra Sustainability Communications, the Brazilian Business Council for Sustainable Development (CEBDS), the Instituto Akatu and Sustainable Brands,...
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Review: Corporate Diplomacy: Building Reputations and Relationships with...
In a world of viral digital media, external stakeholders can dramatically influence corporate reputations, dramatically impacting shareholder value. In his informative new book, Corporate Diplomacy,...
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Isidore Slashing E-Waste, Recidivism in LA While Planning Broader Impact
In the lead-up to this year’s SB Innovation Open, we’re catching up with some of our favorite paradigm-disrupting startups from past years. This week, we have an update from SBIO 2013 finalist Isidore...
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APP Announces Plan to Protect, Restore One Million Hectares of Indonesian...
Just over a year after Asia Pulp and Paper (APP) launched its sector-leading Forest Conservation Policy (FCP), which committed to an immediate and permanent cessation of natural forest clearance across...
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