Are You Choosing Gold You Can Be Proud of This Valentine's Day?
Tomorrow is Valentine's Day, and this year thousands of Americans are planning on something beyond just flowers and chocolates. February 14 is one of the biggest days of the year to shop for jewelry —...
View ArticleSavitz: How HR Is Helping Top Brands Embed Sustainability Throughout Life of...
In part one of our review of Andrew Savitz’s book Talent, Transformation, and the Triple Bottom Line, we explored why human resource managers should be involved in a brand’s sustainability initiatives....
View ArticleCradle to Cradle Institute Launches Product Registry
The Cradle to Cradle Products Innovation Institute on Wednesday launched a product registry designed to increase transparency from manufacturers.The Cradle to Cradle CertifiedCM Product Registry allows...
View ArticleLeaders Now Seeing Climate Change as Risk That Can Be Managed, Not...
Last month, a front-page New York Times story reported that global business leaders Coca-Cola, Nike, and others are factoring in climate change risks as threats to the bottom line. This news followed...
View ArticleSocial Materiality: The Importance of a Life Cycle-Based Approach
Social responsibility is an integral element of sustainable development. Since the endorsement of the Protect, Respect and Remedy framework by the UN in 2011, an increasing number of initiatives is...
View ArticleNew UN-Backed Report Calls for More Private Sector Engagement in REDD+
What is REDD+?Accounting for 15 percent of global annual greenhouse gas emissions, deforestation has turned what should be our largest terrestrial carbon sink into our second largest source of...
View ArticleWhat Do Marketers Need to Know About the Updated FTC Green Guides?
“Green marketing” expert Jacquie Ottman is the co-author (with David Mallen) of a report published in September through Ad Age called, How To Make Credible Green Marketing Claims: What Marketers Need...
View ArticleTea Industry Leaders Aiming to Make World’s Favorite Beverage a 'Hero Crop'
Every cup of tea you drink should help better the lives of the people who produce it, improve the environment where it is grown, and contribute to a thriving global industry, according to a new report...
View ArticleBBVA, AT&T, GE, Unilever Among Brands Best at Making Sustainability Viral in...
Is 2014 the year that sustainability marketing and communication becomes become a big deal for companies? That’s certainly the impression you could draw judging by Unilever’s recent launch of its...
View ArticleGreenpeace Now Targeting 'Little Monsters' in Luxury Fashion Brands
Greenpeace certainly is on a roll, counting two major successes in as many weeks with commitments from fashion brand Burberry and retailer Primark to eliminate toxic chemicals from all of their...
View ArticleExxon Mobil, Chevron Pressed by Investors on Low-Carbon Strategies, Carbon...
Half-a-dozen investors have filed shareholder resolutions with ten fossil fuel companies, including Exxon Mobil and Chevron, seeking an explanation of their strategies for competing as the world moves...
View ArticleFood, Beer, Art and, Of Course, Trucks: Five Startups Revitalizing Detroit
Low rent prices, public-private-nonprofit partnerships, and hip incubators are converging to create an ideal environment in Detroit for social entrepreneurs, leading forward-thinking startups to...
View ArticleWrite Your Brand's Obituary
What would happen if your company ceased to exist? Would journalists write headlines heralding your past achievements, or would their stories simply add you to a list of bygones? Would analysts express...
View ArticleKellogg Commits to Fully Traceable Palm Oil by End of 2015
Kellogg Company has announced a commitment to work with its global palm oil suppliers to source fully traceable palm oil, “produced in a manner that's environmentally responsible, socially beneficial,...
View ArticleSustainable Packaging Market to Hit $244 Billion by 2018
Consumer demand, government legislation and technology advances will propel sustainable packaging to a $244 billion market by 2018, according to a new report by Smithers Para.The Future of Sustainable...
View Article2014's Top 4 Trends in CSR Communication
Between brands who use misleading ecological or social claims in their campaigns and those who decide not to communicate at all, there is a balance to find. How can companies communicate their social...
View ArticleTop 10 Sustainable Brands Talks of 2013
The glory of abundance is not necessarily lost and visions of a flourishing future are not naïve. There are strong signals pointing to the possibility of a thriving global economy — with health,...
View ArticleLong John Silver's Touting Its Fish as Sustainable Dining Option; Will Its...
As part of a massive brand relaunch, seafood quick-service restaurant chain Long John Silver's (LJS) is on a mission to get more US consumers to "Think Fish."The new campaign promotes seafood as a...
View ArticleChina Smart-Grid Spending Eclipses US' for First Time
China spent more on smart grids than the US for the first time in 2013, with the $4.3 billion it invested accounting for nearly a third of the world’s total, Bloomberg reports.Though global spending...
View ArticleEU Initiative Developing Plastic Packaging Made from Wastewater
An EU-funded program is developing a method for making plastic packaging from the fermented wastewater of processed juice, which could save the beverage industry millions while tapping into growing...
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