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The Missing 60%: ExxonMobil, Forceful Stewardship and the 2°C Business Model...
The Spring 2016 proxy votes supporting the 2°C stress test resolutions at last week’s Annual General Meetings of ExxonMobil (38.2%) and Chevron (41%) give cause for both celebration - and concern....
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Global Partners Doubled Sustainable Catch in 5 Years
From the mudlets of the Mekong delta to the Fjords of Norway, the past five years have seen sustainable seafood flourish. This is partly due to certified fisheries, which have delivered measureable,...
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How Microbes, Bio-Based Materials Can Help Industry Embrace Sustainability
“We’re an emerging sector. We’re the cool kids. And that takes time,” said Kathryn Sheridan, CEO and founder of Sustainability Consult, during a Wednesday morning breakout session on the rise of...
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Hot Button Issues of the Day: Consumer Concerns Driving Behavior, Activism
Nick Aster, founder and publisher of TriplePundit, moderated a panel discussion Tuesday morning about activism and purchasing power, featuring Aria Finger, CEO of DoSomething.org; Shayna Englin,...
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Living Your Purpose, Future-Fitness and the Interconnectedness of All Things:...
Tuesday’s morning plenary started with Raphael Bemporad, co-founder and principal of BBMG, sharing the thought, “What makes us the most human and what the world needs most is exactly the same.” That...
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Lessons from Spirituality, Nature and Business on the Meaning of Purpose and...
The purpose of business is changing. While historically, business students have been taught that the purpose of business solely is to increase investors’ profits — known as the Friedman Doctrine — the...
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Sustainability Investing Evolving, But Much More Change Needed
“I think we’re upright and we’re walking, but there’s no higher cortex functions yet,” said Gregory Unruh, sustainability editor at MIT Sloan Management Review, discussing where we stand in sustainable...
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What Underlies the Success of the World's First Billion-Dollar Sustainable...
What do Organic Valley, Target, REI and Toyota have in common? They are what Freya WIlliams describes as “Green Giants,” companies that have turned sustainability into billion-dollar businesses, and...
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New Understanding Around the ROI of a Sustainable Supply Chain
When it comes to developing sustainability programs, most brands begin by adding: by introducing “green” practices to their workplace or a recycling component to their manufacturing process. But to...
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How to Factor in Exponential Technologies and Deep-Future Trends in the...
Technology is exponentially accelerating, creating a future that is difficult to imagine and one that impacts communities on a systems level. It is Robert Suarez’s job to think way, way outside of the...
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How Big Brands, Small Startups Have Partnered to Push the Circular Economy
“It didn’t make sense to me — to make a bunch of products that use a lot of materials, and then throw it away,” Scott Hamlin, co-founder at Looptworks, said during a Tuesday breakout session on...
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How the Chemical Footprint Project Is Helping Business Build Health Into...
Chemicals have a huge impact on our health and environment. Over 3,000 chemicals come onto commerce each year and only a small percentage of those chemicals are ever tested for health impacts....
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Purpose Through Transparency: Consumer-First Mindsets in Brand Positioning
As brands start to realize that considering sustainability is no longer optional, many will be tempted to employ a traditional control-and-command approach to communications around their practices and...
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Top 4 Ways Virtual Reality Can Deliver ROI for your Purpose-Driven Brand
The first time I watched virtual reality, I knew that it was going to become an incredibly powerful medium for doing good. At Matter Unlimited, we're in the business of doing good by amplifying the...
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'If You Want to Go Far, Go Together': Brands Tell Tales of Collaborating to...
Day three of SB’16 San Diego got underway with Mark Lee, Executive Director of SustainAbility, mapping the past decade since the start of Sustainable Brands— from Hurricane Katrina and General...
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Business, NGO Leaders Stress the Need for the Circular Economy in New Short Film
A new 18-minute documentary film, Circularity: Preparing for the New Economy, calls for a radical overhaul of current economic systems. Featuring commentary from a number of business analysts, the film...
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The Secret Sauce: Why Sustainability Stories Spread, or Don't
Language is a virus: Get it wrong and it can kill your venture. Get it right, and it inspires others and spreads like fire. In sustainability, where we are still working to attract new audiences, this...
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How Marketing Teams Can Appreciate, Apply, Amplify Sustainability Priorities
It’s no secret that the audience at any Sustainable Brands conference lives and breathes social impact. From CSR strategists to climate change experts to sustainability technicians, our careers are...
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Whole Systems Mapping: How to Design for Innovation and Achieve...
The room was buzzing during design strategist Jeremy Faludi’s Monday afternoon workshop, Whole Systems Mapping: Driving Innovation and Sustainability Through Prioritized Ideation and Value Chain Maps....
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Wilhelms: Cultural Change Starts With Conversation
“Our goal is to make the intangible tangible, which is what we have to do with culture,” said Pamela Wilhelms, founder of Wilhelms Consulting Group, during a Monday workshop at SB'16 San Diego.The...
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