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USAID, P&G, Coke Partnering to Boost Entrepreneurship in Philippine Recovery Effort

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The United States Agency for International Development (USAID) announced today it has signed Memoranda of Understanding (MOU) with Procter & Gamble (P&G) and Coca-Cola to support the revival of economic activity and livelihoods in Leyte, the Philippine province most devastated by Super Typhoon Haiyan (Yolanda) in early November.

Under these MOUs, USAID, P&G and Coca-Cola will help establish new sari-sari stores (small community stores) and rehabilitate damaged or destroyed sari-sari stores located in public markets. In addition, the organizations will facilitate store owners’ access to microfinancing loans and other interventions to help them get back on their feet.

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