Eight-two percent of those actively engaged in social change make an effort to support companies that behave responsibly toward the people and environment in the communities where it operates, according to a new study by Walden University.
The 2013 Social Change Impact Report identifies six distinct types of social change agents around the world: Socially Conscious Consumers, Ultracommitted Change-Makers, Faith-Inspired Givers, Purposeful Participants, Casual Contributors and Social Change Spectators. Each type of social change agent is unique in terms of engagement levels, motivating factors and issues of importance.