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Safeway, Oakley Adopt Tool to Better Understand Social Impact of Giving Programs

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Safeway, Oakley, Frontier Airlines and Family Dollar are among those that have adopted a new tool that helps to measure the social impact of giving programs.

The Impact Reporting tool, developed by Versaic, a San Mateo, Calif.-based online CSR and sustainability program management provider, enables users to track the impact of their donations by automatically requesting follow up information from approved non-profits after the contribution is made or the event is held.

Many companies consider reporting on impact a must-have component of a comprehensive giving program, Versaic says. However, often this is easier said than done.

Impact Reporting streamlines this process by collecting data and reporting it automatically, which requires no additional work from users.

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