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Brands Share Strategies for Creating Shared Value on SB London Day Two

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The morning of day two at SB London was brimming with brands both large (Starbucks, MARS, BASF, Kering) and small (Fairphone, Honest By) sharing their perspectives on and strategies for creating value for all stakeholders, all of which are naturally enhanced by everyone’s favorite facet of corporate responsibility: transparency.

Emcee Rob Cameron, executive director at SustainAbility, set the tone for the day’s plenary presentations by stressing the importance of absorbing learnings from global travels as we get ready to change. He asserted this is no longer an era of change — more a change of era — and despite the challenges we face, it’s never been a better time to be on this planet.

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