Wild Planet Foods, a provider of sustainably caught wild seafood, grew from $2 million in revenue in 2008 to $20 million in 2010 and $60 million in 2012 — without compromising its mission. How did the company do it?
A key factor for any sustainable business is getting financing right. That means not only choosing the right mix of financing — equity, debt, nontraditional alternatives — but also choosing funders that understand opportunities in your sector and support your mission. The following examples show how three mission-driven companies have used this strategy successfully.
Wild Planet’s Mix: Sea-Savvy Investors and Asset-Based Financing From Mission-Aligned Lenders